Friday, January 9, 2009
Keeping the Brand Out There
Posted by Alex Woodward on Fri, Jan 9, 2009 at 10:22 PM
England’s crisps manufacturers Walkers, a member of the Frito-Lay family, is no stranger to weird, probably unnecessary snack foods, but its become a genre of food unto its own in the U.K., using English potatoes, natural oil, and quirky “flavours” in cute foil packages, and thus, inexplicably delicious. Like pizza from a movie theater. Though it’s probably not the best-tasting thing in the world, it’s still pizza, and OH LOOK FLASHING COLORS THIS MOVIE IS AWESOME.
But c’mon, seriously?
Not even a stab at something ubiquitous, like Creole Gumbo, or Smoked Andouille? They’ve taken on other simple ethnic dishes, like Onion Bhaji, and Crispy Duck and Hoisin — why not us? This feels too much like a finger jab in our figurative belly. Either that, or England is just legitimately excited about squirrel.
Lean times, friends.
Comments (5)
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they could at least attempt to make the picture look Cajun-like. maybe some moss in the trees and a gator in the yard or something.
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England is just legitimately excited about (eating) squirrel: http://www.nytimes.com/2009/01/07/dining/07squirrel.html?scp=1&sq=squirrel&st=cse
Perhaps they were just looking for a way to incorporate that poor woman's unfortunately British teeth. (Yeah. I went there. An eye for an eye, a tooth for a... you know.)
