But as we continue to waste our work days tweeting, Facebooking and Lockerz-ing about this thing, we should address a few questions about social networking protocol going forward:
- What's the correct hashtag for this situation? Simply #marshfire, or is it #smokepocalypse or #marshfirepocalypse? We all know that when a large percentage of a city's Twitter users are concerned about something, it's officially a -pocalypse.
- What Instagram filter is appropriate to use on your obligatory "this disgusting cancer smoke is engulfing the area in which my home/office is located!" shot? I, personally, think "sutro" is good for properly conveying the haziness ... but "hefe" is so cute!