Wednesday, June 27, 2012

Bluth Ipsum

Posted By on Wed, Jun 27, 2012 at 8:02 PM

At lunch today, I fired up the NOLA.com iPad app to read about Frank Fradella's court appearance. That story wasn't on the front page, but this one was — click to embiggen:

AwatS5ZCEAAX7QO.png

"Everybody's laughing, and riding, and cornholing except Buster. ... "

Whaaaa? I thought it was some kind of spam (turned out it wasn't, but dummy text from the sitcom Arrested Development). It had clearly been up there for an hour; the timestamp was 12:39 p.m. and the time on my screenshot was 1:42 p.m. But it was odd, so I sent it out over Gambit's Twitter feed and forgot about it.

Late this afternoon, it got picked up by media reporter Jim Romenesko in a post titled "What's Going On, NOLA.com?" And it got a response from NOLA.com editor James O'Byrne:

Screen_Shot_2012-06-27_at_7.53.28_PM.png

"Approximately 5 or 10 minutes"? Hardly.

It's still on the front page of the site, more than 7 hours after it was posted:

Click to enlarge — and note the time at the top of the iPad screen:

photo.PNG

photo__1_.PNG

How can this be on the front page for more than 7 hours? Am I the only schmuck who reads NOLA.com on the iPad?

UPDATE: Brian Denzer points out that the same "cornhole" entry is on the main website as well:

Screen_Shot_2012-06-27_at_8.50.04_PM.png

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