Near the end of August, local actor and comedian Tony Frederick was walking down the street when a tourist asked him what NOLA stood for. “That’s easy!” he retorted. “No one likes Atlanta!”
Over drinks that same night, Frederick told the joke to friend and designer Cortni Witherspoon. That was on a Tuesday. By the following Saturday, Witherspoon had designed a range of t-shirts with a No One Likes Atlanta logo, and within 24 hours the new company had more than 200 Facebook likes.
“We’ve already had to reorder the shirts,” Witherspoon says, sounding surprised herself by the impulsive business venture’s success.
But is the success of the shirts the result of Saints love or Falcons hate? Witherspoon insists the brand isn’t just a dig at the New Orleans Saints’ rival, but a cheer for the city at the start of a promising football season. That will become clear, she predicts, when she reveals her newest line of merchandise, hopefully this weekend. “We both want to emphasize that this is supposed to be funny,” she says. “We are not anti-Falcons, we are pro-Saints.” That message is reiterated loud and clear on NOLA = No One Likes Atlanta’s website, which reminds Saints fans to cheer responsibly, and that the t-shirts aren’t meant to condone any violence toward the dirty birds. The Saints kickoff the season against the Falcons Sunday.
The t-shirts will be on sale at the Black and Gold party this Saturday at Tipitina’s. They also can be purchased at www.NoOneLikesAtlanta.com.