With seminar topics like H2O Cocktials, Mysteries of Wood Maturation and Timber! In History & Sensory Analysis, you could easily confuse Tales of the Cocktail® for some sort of technical, scientific cocktail geek fest. While it may be a little bit of that, it's just as much a revelrous celebration of the cocktail arts. And when better to celebrate cocktails than during the late night hours that they're most regularly consumed.
The action-packed Tales of the Cocktail® 2011 schedule features a number of nightly events that can be enjoyed equally by cocktail aficionados, amateur enthusiasts and locals just looking for a good time. Whether you want to take in some music, enjoy some New Orleans fare or watch bartenders duke it out with their cocktail shakers, there's an event that can keep you going late into the night. As with every other event at Tales, each nightly event includes cocktails made by the world's best mixologists.
"We want people to squeeze every last ounce out of Tales of the Cocktail®. That's why we have events lasting late into the evening," said Ann Tuennerman, founder of Tales of the Cocktail®. "If people head home from Tales well rested, we've done something terribly wrong."
Below are just a few of the events that will keep the glasses full all night long. For a full list of all Tales of the Cocktail® events, visit www.TalesoftheCocktail.com.
Tales After Dark
Wednesday, July 20th – Saturday, July 24th
12:00 a.m. – 2:00 a.m.
Irvin Mayfield's Jazz Playhouse
Royal Sonesta Hotel, 300 Bourbon Street
No festival in New Orleans is complete without some of the music that has made the city famous Tales of the Cocktail® is no different. But unlike other festivals, the drinks get as much attention as the musicians. Each night of Tales After Dark features a different musical theme with cocktails specially created by world-renowned mixologists to accent the notes coming from the stage. For the second consecutive year, Tales of the Cocktail® is working directly with Grammy award winning trumpeter Irvin Mayfield and spirits partners to select a theme for each evening, find musical acts and then create cocktails that reflect and accent the night's festivities.
"In New Orleans and all around the world, cocktails and music go hand in hand," said Mayfield. "For Tales After Dark, we have paired incredible New Orleans jazz, Cuban mambo and the street sounds of our brass bands with cocktails from around the world."
This is a complimentary event but guests are encouraged to arrive early as space at these shows is limited.
Tales After Dark Schedule
Wednesday Night, 12:00 a.m. – 2:00 a.m.
B&B Liqueur will transport guests to the underground social scene of 1930s American jazz era, featuring classic New Orleans jazz.
Thursday Night, 12:00 a.m. – 2:00 a.m.
Jamaican funk meets jazz in true NOLA style with the Brass-A-Holics. Come shake off the pretense with some Caribbean-inspired cocktails from Tia Maria.
Friday Night, 12:00 a.m. – 2:00 a.m.
Masters of mixology will conduct a journey of sight, sound, smell and taste like none other, introducing you to the mystical chemistry of BENEDICTINE herbal liqueur.
Saturday Night, 12:00 a.m. – 2:00 a.m.
Take yourself back to early 1900s Havana with Cuban rhythms and hand-shaken Bacardi daiquiris.
USBG BACARDI Piña Colada
Friday July 22nd
7:30 p.m. – 10:00 p.m.
The Foundry, 333 Saint Joseph Street
The Piña Colada has long been the flavor of any island vacation. Traced back to the early 20th Century from a hotel bar in San Juan, Puerto Rico, it has spread beyond the Caribbean to bars across the world. But with time, this ubiquitous drink has lost a little bit of its luster, so the United State Bartenders Guild decided to take it on for its annual cocktail competition.
This official USBG event brings together some of the world's best mixologists to re-imagine what this legendary island drink can be while staying true to the cocktail's core ingredients—rum, pineapple and coconut.
Event attendees will have the unique opportunity of sampling all the imaginative takes on the Piña Colada as judges have the tough job of selecting which bartender should take home the title.
Tickets to the USBG BACARDI Piña Colada Competition are $50 plus fees and can be purchased online at www.TalesoftheCocktail.com.
2011 Bar Room Brawl
presented by Moët Hennessey
Friday July 22nd
10:00 p.m. – 1:00 a.m.
Generations Hall, 310 Andrew Higgins Dr.
If the Piña Colada event doesn't quench your thirst for competition, immediately following is the Bar Room Brawl. This cocktail battle, sponsored by Moët Hennessy USA brings together bartending teams from around the world to compete for the best original cocktail made using Grand Marnier, Hennessy, Belvedere Vodka and/or 10 Cane Rum. The event will take on a boxing feel as teams slug it out using only their mixology talents and bartending tools, for the right to be crowned Bar Room Brawl Cha.m.pions by expert judges. Event guests will be the first to sample all these new creations and even vote for the people's champion of the event.
Tickets to the 2011 Bar Room Brawl are $50 plus fees and can be purchased online at www.TalesoftheCocktail.com.