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Blake Pontchartrain: on Mid-City New Orleans 

When did the neighborhood come into existence?

click to enlarge This sculpture by artist Madeleine Faust incorporates a heart into a logo for Mid-City, indicating it is in the heart of New Orleans.

Photo by Kandace Power Graves

This sculpture by artist Madeleine Faust incorporates a heart into a logo for Mid-City, indicating it is in the heart of New Orleans.

Hey Blake,

When did Mid-City come into existence as an entity?

Peter

Dear Peter,

  With Gambit's offices proudly located in Mid-City since February 1990, I'm happy to share some of the history of the neighborhood we call home. First, a little geography. The Mid-City Neighborhood Organization's bylaws specify these general boundaries for the neighborhood: City Park Avenue, the Pontchartrain Expressway, Orleans Avenue, Rocheblave Street and a section of North Carrollton Avenue from Orleans Avenue to City Park.

  Though it came into being just after the turn of the century, the area did not have a name until 1923, when Hibernia Bank and Trust Company sponsored a contest to coincide with the opening of a new bank branch in the neighborhood. According to authors John Magill and Peggy Scott Laborde (a Mid-City resident for more than 30 years), "The winning entry was meant to describe an area deemed midway on Canal Street between the Mississippi River and Lake Pontchartrain."

  Its location within what many consider the heart of the city gave way in recent years to a heart being included in a logo for Mid-City displayed on public signs and the large totem sculpture by artist Madeleine Faust at the corner of Canal and Carrollton.

  In 1994, Mid-City was added to the National Register of Historic Places based on the many different styles of historic houses found in the neighborhood, as well as its large number of landmarks, churches and schools. Now home to many popular restaurants and retail outlets along Carrollton Avenue, Banks Street and elsewhere, the area has seen a rebirth since Hurricane Katrina and the levee failures. We remain proud to call it home.

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